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Now available: Fundamental guide on the Milieu approach and its applications (in German language)


TOPICAL EVENTS
   
Cooperation Projects

Audio Branding

The development of a software for the modulation of music based on scientific insights.
Project ABC_DJ within the scope of the EU research programme Horizon 2020
Learn more...

Mobility

Sustainable mobility with technology-based solutions through the orientation on target groups and their motivation.
Project pro:motion within the scope of the programme
"future mobility"
Learn more...
NEWS (most documents are in German language)
2018-11-21 - Sinus Migrant Milieus 2018
Survey shows broad variety in lifestyle among migrants
2018-11-21 - What’s actually the impact of influencers?
AIM-Consumer: High visability but low loyalty
2018-11-07 - Carnival time in Austria
INTEGRAL survey on the occasion of carnival: Folklore and good humour most important
2018-10-18 - INTEGRAL at the iab Impulse
Digital trends in an unsettled society
2018-10-17 - Kulinarische Welten 2019+
Presented by Dr. Bertram Barth and Mag. Bernhard Heinzlmaier
2018-10-11 - Trends in an insecure society
Sinus-Milieu® Research: Rising need for stability and orientation
2018-10-01 - Recent social trends based on the Sinus-Milieu® Adaptation Study
Podcast of Ö1 Morgenjournal from 18-10-01
2018-08-28 - Martin Mayr presents at Forum Alpbach together with A1 and Vienna Airport
A1 Survey: Two out of three companies recognize change capabilities of „Internet of Things“
2018-07-26 - INTEGRAL survey on the occation of Friendship Day: offline is the trumps
But worries about future friendship quality
2018-07-24 - Austrian Internet Monitor Consumer 2nd quarter 2018
The latest core results on IT and telecommunication in Austria
2018-07-11 - EU funded Project develops novel music recommendation software to predict brand-fit music
2018-06-27 - INTEGRAL survey on the occasion of Presidency of the Council of the European Union: A minority is EU sceptic
Only little worries about break-up after Brexit
2018-05-24 - Facebook affair makes users think
AIM-Consumer: But hardly steps in response
2018-05-18 - Austrian Internet Monitor Consumer 1st quarter 2018
The latest core results on IT and telecommunication in Austria
2018-05-03 - One out of four is Star Wars Fan
INTEGRAL Survey on the occasion of Star Wars Day: Virtually every second would make international peace using the „Force“ of the Jedi
2018-03-06 - Equality is considered very important
INTEGRAL survey on the occation of International Women’s Day: Nevertheless traditional role models are dominant
2018-02-21 - Smart City still not widely known, but raises interest
AIM-Consumer: Especially energy efficiency is attractive
2018-02-14 - Austrian Internet Monitor Consumer 4th quarter 2017
The latest core results on IT and telecommunication in Austria
2018-01-25 - The majority doubts about sufficient protection of their data
INTEGRAL survey on the occasion of the Data Privacy Day: High expectations on national government regarding data privacy
2018-01-24 - 69% regard the Kindergarten as responsible for basic education
INTEGRAL survey in cooperation with ÖDKH: 3 out of 4 consider schooling as early as during Kindergarten important
2017-12-14 - 4 out of 10 perceive migrants as enrichment
INTEGRAL survey on the occasion of the International Migrants Day – Meanwhile they claim better integration
2017-11-23 - Wearables: Acceptance determined by everyday relevance
AIM-Consumer: Ambivalence regarding data abuse
2017-11-16 - Austrian Internet Monitor Consumer 3rd quarter 2017
The latest core results on IT and telecommunication in Austria
2017-11-08 - Half of the population already picked apples from neighbours
INTEGRAL Survey on the occation of the Apple Day: Regional and organic heritage are highly important
2017-10-25 - About Market Research in Austria
Our managing director Dr. Bertram Barth talks to marktforschung.de about the Austrian and the German market.
2017-09-18 - Is one out of four young people a smartphone addict?
AIM-Consumer: One fourth of those under 30 is getting nervous when lacking access to personal messages
2017-08-25 - Austrian Internet Monitor Consumer 2st quarter 2017
The latest core results on IT and telecommunication in Austria
2017-07-03 - Austria’s kissing society
INTEGRAL survey on the occation of the World Kiss Day: A good kiss is important for 2 out of 3
2017-06-22 - Austrian Internet Monitor Consumer 1st quarter 2017
The latest core results on IT and telecommunication in Austria
2017-06-13 - Increasing demand for security on the internet
AIM-Consumer: Desire for security rises in general, even related to internet usage
2017-06-01 - Presentation of the Sinus:Akademie at the Food Industry Convention
Peter Martin Thomas speaking about relevance of nutrition among young people, quoting the Sinus-Milieu® Youth Study
2017-04-27 - Two thirds of the Waltz nation Austria keep dancing
INTEGRAL-Survey on the occation of International Dance Day: App. 20% consider themselves good dancers
2017-04-05 - „Generation What?“ youth study across Europe
Our Partner SINUS analyses major European youth study.
2017-03-27 - Each fourth future pensioner expects huge problems in old age
Survey of the SINUS Institute on behalf of the initiative „7 Jahre länger leben“.
2017-03-14 - What moves Asia?
SINUS and ACORN present first pan-Asian Milieu survey.
2017-02-14 - Smart Home is getting into Austrian’s mind
AIM-Consumer: Term Smart City still rather vague
2017-02-09 - Austrian Internet Monitor Consumer 4th quarter 2016
The latest core results on IT and telecommunication in Austria
2017-01-24 - Learning as soon as during Kindergarten time is important for 3 out of 4
INTEGRAL survey in Cooperation with ÖDKH: Importance of learning and upgrading of Kindergartens show room for improvement
2017-01-20 - Sinus-Milieu® analysis of US presidential election
A majority of established upper class and those overcharged by modernisation voted for Donald Trump
2016-12-07 - Over 50% of the Austrian population is ready to engage for human rights
Survey on the occasion of the Human Rights Day
2016-12-05 - Austrian Internet Monitor Consumer 3rd quarter 2016
The latest core results on IT and telecommunication in Austria
2016-11-24 - Wearbles close to be mainstream?
AIM-Consumer: Open mindedness especially towards fitness trackers
2016-11-05 - Which type of furniture Sinus-Milieus prefer worldwide
Article on furniture and living in “Die Presse”
2016-10-12 - Austrians wash their hands 12 times per day
INTEGRAL Survey on the occasion of the Global Handwashing Day: Teenagers wash their hands least
2016-09-05 - Austrian Internet Monitor Consumer 2nd quarter 2016
The latest core results on IT and telecommunication in Austria
2016-09-07 - Austrians advocate mandatory First Aid courses
INTEGRAL survey on the occasion of the World First Aid Day: Two thirds support regular trainings
2016-08-04 - Happy Cats – One out of four sleeps in the bed INTEGRAL Survey on the occation of World Cat Day: Only 6% are to leave their territory related to holidays
2016-07-19 - Revolution for real estate developers
INTEGRAL cooperates with real estate professional RE/MAX Solutions
2016-07-18 - Majority neglects conversational partners
AIM-Consumer: Virtually three out of four mobile phone owners answer to mobile messages even during personal meetings
2016-06-29 - „My body is my capital“
Youth strategies to optimise self-expression
2016-06-27 - Austrian people virtually want to have more children
INTEGRAL survey on behalf of Gynmed Ambulatorium
2016-06-23 - INTEGRAL and twyn group develop new approaches
Digital address of aspirational Milieus using RTA (Real Time Advertising)
2016-06-20 - Banks regarded as most trustworthy regarding Data Security
AIM-Consumer: Most misgivings at Social Networks
2016-06-02 - UEFA European Championship: Emphasis on common experience
INTEGRAL Survey: 49% looking forward to seeing matches together with others
2016-05-20 - Austrian Internet Monitor Consumer 1st quarter 2016
The latest core results on IT and telecommunication in Austria
2016-04-28 - Cheerful Austria: Three out of four laughing every day
INTEGRAL Survey on the occation of Worls Laughter Day: Teenager laugh most frequently
2016-04-21 - 20 Years Austrian Internet Monitor AIM™ in Austria
Internet Research: From internet pioneers to a virtual daily routine
2016-04-14 - Generation What: Youth Study across Europe
Unser Partner Sinus übernimmt die wissenschaftliche Auswertung und die Aufbereitung der Daten für Deutschland.
2016-03-16 - Teenager are champions in sleeping
INTEGRAL survey on the occasion of World Sleep Day: total population average is 7.2 hours
2016-03-06 - Why you should use „Dr. Google” with caution
INTEGRAL survey on behalf of Janssen Forum
2016-02-29 - 3.5 hours per day online, 87% using apps
AIM-Consumer: The Sinus-Milieu® Digital Individualists shows what’s up
2016-02-01 - Austrian Internet Monitor Consumer 4th quarter 2015
The latest core results on IT and telecommunication in Austria
2016-01-18 - E-Commerce continues increasing
AIM-Consumer: Online purchase rise by one tenth within one year
2016-01-11 - Web radio on the rise
AIM-Consumer: Live and on demand usage increase
2015-12-29 - Two out of three start the new year optimistically
INTEGRAL Survey: Austria had more conficence formerly
2015-12-04 - IAB Austria analyses the mobile shopping
Powered by AIM
2015-12-03 - Saint Nicholas and his companion still popularINTEGRAL Survey: More than half intend to gift friends and family
2015-11-15 - Austrian Internet Monitor Consumer 3rd quarter 2015
The latest core results on IT and telecommunication in Austria
2015-11-05 - Austrian Contraception Report: The pill becomes more and more unpopular
INTEGRAL survey on behalf of Gynmed Ambulatorium
2015-10-12 - These are the five Social Media Trends 2015
Austrian Internet Monitor: How usage patterns have changed
2015-10-01 - The digital Biedermeier period: Retreat or offensive as a result of the crisis?
INTEGRAL and GroupM present recent information regarding the Sinus-Milieus® and social trends
2015-08-31 - The Top 10 App Categories
AIM-Consumer: Messaging on the rise, WhatsApp gaining 950.000 Users
2015-08-25 - IAB Austria analyses the consumers‘ attitudes towards newsletter marketing
Powered by AIM
2015-07-29 - Austria’s Holidays: To the beach by car
INTEGRAL Survey: Dream destination is overseas
2015-07-02 - Austrian Internet Monitor Consumer 1st quarter 2015
The latest core results on IT and telecommunication in Austria
2015-06-03 - These are the five Social Media Trends 2015
Austrian Internet Monitor: How usage patterns have changed
2015-03-31 - How Austria celebrates easter
INTEGRAL easter-survey 2015
2015-03-18 - Facebook, Instagram, Pinterest: Where growth can be expected
Austrian Internet Monitor: Social Media still highly dynamic
2015-02-03 - Austrian Internet Monitor Consumer 4th quarter 2014
The latest core results on IT and telecommunication in Austria
2014-11-05 - Austrian Internet Monitor Consumer 3rd quarter 2014
The latest core results on IT and telecommunication in Austria
2014-09-25 - The news Sinus-Milieu® Youth Study 2014
INTEGRAL and T-FACTORY present the recent adolescent living environments according to Sinus-Milieus®
2014-09-18 - Shareconomy on the rise due to apps
Cooperation between INTEGRAL and OGM points out digital top trends
2014-08-25 - One third of the population strives for gender-neutral word choice
INTEGRAL survey on the recent gender discussion
2014-08-20 - Austrian Internet Monitor Consumer 2nd quarter 2014
The latest core results on IT and telecommunication in Austria
2014-07-17 - E-books are gaining importance!
Reading on holidays: non-fiction books rank first invincibly
2013-06-26 - TWYN and INTEGRAL present: The Digital Sinus-Milieus®
This cooperation allows the accurate addressing of strategic target groups in the web
2013-03-12 - Switzerland has changed.
SINUS and M.I.S. TREND present new model : The Sinus-Milieus® 2013
2011-09-22 - Bürgerliche Mitte transformed, Digitale Individualisten on the rise
Integral Marktforschung presents new Sinus-Milieus® in a changed Austria
2010-09-01 - Martin Mayr joins INTEGRAL-SINUS team
Market researcher with expertise in financial research as ideal complement
INTEGRAL Marktforschung
1030 Wien, Mohsgasse 1, Tel: +43 1 7991994-0 Fax: +43 1 7991994-18 office@integral.co.at