SECTOR-SPECIFIC MAIN AREAS

Telecommunication

Landline, mobile phones

Internet

Usability tests, website testing, usage patterns, requirements ...

FMCG

Beverages, sweets, detergents, cosmetics, convenience food, dairy products ...

Media research

Car industry

Standardised method for the evaluation of a dealer’s image

Trade

Clothing

Service industry

Banking and finances, hotel business and gastronomy, trade fairs, personal services such as hairdressers ...

Producer goods

Hard- and software, building materials, locking systems ...

Pharmaceutical products